Is it authentic, or just a manufactured influencer? Be wary of ‘advice’ contrived via social media

social media influencers / Image source: appinstitute.com
social media influencers / Image source: appinstitute.com

Is it authentic, or just a manufactured influencer? Be wary of ads contrived via social media

If you are engaged in social media, and especially Instagram, you are probably familiar with the power of influencers. These are ordinary people, just like you and me, who lovingly curate their feeds with inspirational photos of their meals, exercise routines, glorious sunrises, and breathtaking sunsets. They tag their posts with #blessed, #fitspo, and #empowered — and offer us all a slice of a more perfect life. It can be fun to thumb through the feeds of people of all shapes and sizes living their best lives and offering us that push that we can do it too.

Influencers can be found in all corners of the online fitness social communities. From trainers to fit-at-any-size marathoners to mothers entering their first weightlifting competitions, social media has given voice to those who might not fit the stereotype of a typical fitness devotee.

Recently, high levels of Instagram user engagement have given companies an opportunity to capitalize on users with thousands of followers.These Instagram ads, for which influencers can be paid an estimated $1,000 per 100,000 followers, are selling not just a product but an entire lifestyle. They also might be selling bad fitness and diet-related advice.

9 out of 10 patients look to influencers and online communities when making health and wellness decisions. 94% of people share influencer-driven health information with others.

But let’s think about the reality of these influencers. Are they qualified to provide wellness advice? Or are they motivated by a desire to promote certain products or simply to further their personal brands? Because sponcon (sponsored content) can be positioned alongside other posts, it can be difficult to separate the paid ads from the personal stories.

As you scroll through different feeds, keep an eye out for these paid promotions masquerading as solid lifestyle advice. Because influencers are more likely to be ordinary people and not celebrities, they are more valuable to sponsors and appear more trustworthy. Having 100,000 followers does not make you a fitness expert. It does not make you a qualified trainer or a nutritionist. What it makes you is a person with beautiful photos and a performance of authenticity that appeals to your followers.

Before you take advice from anyone you follow on social media, take a moment to evaluate this advice. Is there a prominent brand name dominating the caption? Could these before and after photos be altered in any way? Are you taking advice from influencers you would never even consider if it came from your best friend, a neighbour, or a casual acquaintance?

If you said answered “yes” to any of these questions, maybe it’s time to click “unfollow”.

When treatments go wrong: speak up, it’s your body

Image source: The Independent / Getty Images
Image source: Shutterstock

When treatments go wrong: speak up, it's your body

Last week, I wrote about IV Therapy. I explained what it is and outlined how it may or may not be helpful to treat chronic or immediate health concerns. I also mentioned that I had recently tried IV Therapy and shared my own thoughts.

What I didn’t describe was my experience at the clinic. It can be difficult separating a treatment from the circumstances surrounding how that treatment was administered. I believe I did my best to be impartial and focus on what I felt were the health benefits of IV Therapy.

Now, separated from the actual cocktail of vitamins and electrolytes, I would like to focus on what actually happened at this clinic. I was attended to by a nurse who did not properly administer the IV drip. While clinics are staffed by certified medical professionals, you have assume that the individual attending to you knows what they are doing.

Well, maybe this was just a bad day or a one-off experience, but my nurse did not get my IV into my vein. Instead, my upper arm filled with fluid. When I asked my nurse if this was normal, I was shrugged off. Eventually, I needed to speak with a different nurse when I was in an increasing amount of pain. And I am not a complainer. I have an extremely high pain tolerance. This nurse realized what was going on, quickly removed the IV from my arm, and re-administered it. Immediately, I could tell that this was done correctly.

For many of us, we know what feels right and what is uncomfortable. We know how our bodies should react and when we are struggling beyond a reasonable expectation.

What can you do if you have an experience that feels more uncomfortable than invigorating? The first thing you must do is tell the person administering the treatment to stop. Although they might think that everything is proceeding according to plan, only you can speak up and explain how you are feeling. Sometimes it can be difficult to advocate for yourself when you are in a vulnerable position. However, speaking up is not making yourself an inconvenience. It not only draws attention to what you are experiencing, but provides the administrator with valuable feedback. Maybe you aren’t the first person who has had this reaction to this therapy. Maybe your own voice will ease the experience for others.

Speaking up, especially in a bodywork or wellness setting, can be awkward or uncomfortable. As the expert of your own body, your experience is more critical than those of the people in charge. You are paying for them and you deserve to be treated properly. This includes being honest and, yes even critical, if the experience is uncomfortable, the setting is unprofessional, or you are not satisfied.

You are the customer — and your words and patronage are your real currency.

Guest blog: why bellydance? Join Kelly May 15 and find out

bellydance art
bellydance art

Guest blog: why bellydance? Join Kelly May 15 and find out

A guest post from trainer and bellydance instructor Kelly Enston. This post originally appeared April 19 on her site at KellyKinetics

Why would someone want to bellydance, you may ask?

Well, there are so many reasons why people should bellydance!

If you are worried about it being a sexual thing, don’t worry, it’s less sexual than it is sensual in its movements. Originally the history of bellydance started as a dance developed by women for women.

Although there are misconceptions about what bellydance really is, be assured, and anyone can correct me, that it only became sexualized by men. Funnily enough, now bellydance has taken the entire world by storm and there are amazing male bellydancers as well. That being said, I welcome everyone into my classes.

If you are worried about showing your midsection, guess what?! You don’t have to unless you feel comfortable doing so. In bellydance classes, you can wear whatever you feel comfortable in. You can wear a full-length tank top or t-shirt, or you can wear something showing your midsection. The main thing is, no matter the level of coverage, it should be form-fitting so that as your bellydance instructor, I can properly see your body movements.

If you decide to start performing in small student shows or even professionally one day, that’s another level and even there, there are options on coverage level. Main point here is, do not let this stop you from learning. I want my students to be comfortable coming to class.

Besides being really fun… I share a list of other reasons to bellydance. Some may come with an explanation.

1. Learning about how your body moves and feels

Your fitness journey doesn’t always need to start in the gym.

The way I teach bellydance (based on Hadia’s Amazing Body Logic System), you learn what muscles create certain bellydance moves, how these muscles are meant to work to create those movements and in turn you develop a greater sense of body awareness. So many people’s brains are detached from their bodies. I help you reconnect mind and body through bellydance. The methods I use also provide the body with a nice massage!

2. Learning what it can do for your overall mind, body and soul.

Once you start to see how my methods to teach this dance art work, and you get more comfortable and confident in your abilities, you will see how bellydance starts to collectively affect your mind body and soul positively. I haven’t met a person yet, including myself, that this has not happened to.

3. Learning that every person’s body, mind and soul is unique and so bellydance will empower each of you in a different way.

I think this is self-explanatory. Every individual is unique. I expect feedback on this to be very different for everyone.

Teaching at Carmen Romero's Dance Studio

4. Learning about your strengths and weaknesses and having the courage to work on weaknesses in order to build them into strengths.

Learning anything new will allow this to happen, but I find learning how your body works is an excellent avenue for this type of growth.

5. Getting a great workout in a fun, safe and friendly environment.

6. Allowing yourself to learn about a new culture while having fun and making friends.

7. Allowing yourself to use your body for something it was built to do.

If you want to bring fitness and health, joy and empowerment into your life, then come out and learn what bellydance can do for you!

If this convinces you to come try out a class, I invite you to a free demo class on Wednesday May 15th, 12-1:30 pm, at Training Spaces, 567 College Street West, Toronto, ON. To reserve your spot in this free trial class please visit https://live.vcita.com/site/kellykinetics or email [email protected] to confirm your spot.

IV therapy: magical health infusion or expensive and temporary placebo?

IV therapy: the latest wellness trend. Image source: lateet.com
IV therapy: the latest wellness trend. Image source: lateet.com

IV therapy: magical health infusion or expensive and temporary placebo?

The Future of Fitness Explained: IV Therapy

If you love to learn about new exercise and fitness trends, The Future of Fitness explains it to you in a way you can understand and separate the hype cycle from actual results.

IV therapy has been used for decades in hospitals to treat a range of conditions from dehydration to nutrient-absorption disorders. However, IV Therapy clinics have started to pop up in busy metropolitan areas. Boasting miraculous hangover cures and immunity boosts, are these expensive shot infusions worth the price or are they just hype?

What is IV Therapy? 

IV Therapy is an infusion that is specifically designed to address a health concern, to increase immunity, as a beauty treatment, or to boost energy. A cocktail of vitamins and minerals combined with fluids and electrolytes are delivered to your body intravenously. With IV Therapy, as soon as your infusion starts, vitamins, minerals, and other nutrients are quickly circulated through your bloodstream and delivered to cells.

What Do I Need to Do? 

If you are interested in IV Therapy, you need to book an appointment with a clinic. You can find a number of locations online that explain what combinations and treatments they offer. You arrive at the clinic, sign a waiver (or waivers depending on health history or age), and wait to be hooked up to an IV by one of the healthcare professionals.

Does it Work? 

There are lots of stories about people who felt IV Therapy was invaluable in helping them manage a variety of chronic conditions like migraines, fibromyalgia, cardiovascular issues, or adrenal fatigue. As someone who recently tried IV Therapy, and with most alternative healthcare practices, I feel that results may vary. I booked myself an appointment when I was feeling rundown and susceptible to a cold. After my treatment, I did feel renewed and energetic — and I did not get sick. However, it was only four days before I returned to my previous tired state.

Should I Try It? 

It depends. How do you feel about general IV infusions? Have you had any previous difficulties having your blood drawn or receiving fluids through your veins in a hospital setting. Fighting your own history of IV drips to try a trendy cure is probably not worth it.

If you have no problem with IVs and want to see if IV therapy can restore your energy or help you fight off a cold, this might be for you. If you have been working long hours or extending yourself, IV Therapy may be a quick solution to prevent the inevitable burnout and crash that comes with over-work and over-play.

Do keep in mind that IV Therapy is quite expensive — prices are usually over $100 per session and are generally paid for out-of-pocket.

More Information Please!

Try these links and get educated about IV Therapy:
https://health.usnews.com/wellness/articles/2016-07-07/should-you-try-iv-therapy
https://www.healthline.com/health/under-review-IV-vitamin-therapy
https://www.mentalhelp.net/blogs/iv-drip-bars-is-this-the-new-path-to-wellness/
https://www.medicaldaily.com/hydration-therapy-benefits-and-risks-behind-iv-infusion-water-and-minerals-401808

Intermittent fasting worked for Hugh Jackman. Is it the future of fitness?

Hugh Jackman shirtless all buff as Wolverine.
Hugh Jackman shirtless all buff as Wolverine.

Intermittent fasting worked for Hugh Jackman. Is it the future of fitness?

If you love to learn about new exercise and fitness trends, The Future of Fitness explains it to you in a way you can understand and separate the hype cycle from actual results.

This post originally appeared July 16, 2018.

People are talking about Intermittent Fasting. It’s how Hugh Jackman got so pumped for Logan! It’s how you can control your appetite and eat whatever you want! It doesn’t care about carbs or fats! It’s a war on breakfast … and breakfast is the most important meal of the day!

What is Intermittent Fasting?

Intermittent Fasting is eating within a specific timed window. It’s become increasingly popular over the past few years because preliminary studies on mice and observational ones in humans suggest this method of eating might translate to weight loss and, at least in some cases, improved metabolic health. It’s also become increasingly easy with apps like Zero to undertake a fast — as they allow you to set your fast time and alert you when your fast is over.

What Do I Need to Do?

Depending on the fast type, you complete your evening meal and then fast for a designated amount of time. For some, that’s 16 hours. Others may choose the 13-hour circadian-rhythm fast where you start fasting as close to sunset as possible for at least 13 hours.

Does it work?

Yes and No. According to recent studies, nearly all types of intermittent fasting are physically and mentally harmless — and can result in some weight loss. However, there’s no evidence to show that intermittent fasting can result in more weight loss or superior health metrics compared to plain old continuous caloric restriction.

Should I Try It?

Like any new diet or exercise regimen, you always should check with your doctor before diving in. Do your research and don’t be swayed by the promises of miraculous instant weight loss. We’ve been through this before where a magical solution guarantees instant results.

More Information Please!

Try these links and learn more about the pros and cons of intermittent fasting:


Related posts:

Special-occasion weight loss and what happens the day after

measuring tape around waist
Foot on scale with flowers for weight loss post

Special-occasion weight loss and what happens the day after

This post originally appeared June 18, 2018.

I’ve had a lot of clients come to me with a specific goal or date in mind. It’s the wedding dates or the high-school reunions that have motivated them to take the first steps to weight loss. Whether powered by a desire to transform themselves or fit into a magical size, these are some of the most committed people that I’ve ever seen.

They meet with me multiple times a week.

They follow the diet rules. (BTW, I hate the word “diet.”)

They track their food and obsessively count calories.

And they count down to that special day.

And, not surprisingly, many of them achieve their goals. When you’re dedicated and have an end date in mind, your own laser focus can take you wherever you need to go. As a trainer, I work with my clients to target specific areas and celebrate weight-loss milestones. I love seeing my clients achieve their goals, but there’s always this little voice in my head that haunts every weigh-in.

“What about the day after?” it says.

Don’t backslide

Because I’ve seen it happen so many times. The day after the marathon is completed or the cake is cut. What happens next? What happens when real life sets in and there’s no focused end date for this fitness-first mentality?

Sadly, I’ve seen the most motivated people cancel workouts and slide back into unhealthy habits without a solid goal and a date. I’ve seen all the good work replaced with weight gain and frustration. Without the focused goal date, it’s difficult to get re-motivated until the next big event. We’ve talked about the challenge of maintaining commitment before. And the cycle continues.

That’s why I always recommend that my clients train for life — real life and not a cut-off date. By integrating healthy habits into the everyday, you can avoid the disappointment of special-occasion weight gain … that follows special-occasion weight loss. Focusing on overall wellbeing develops patterns and a healthy baseline.

So, train for today and not tomorrow.

Laura's question of the week

Have you ever resolved to lose x amount of weight for a specific occasion? What was it for?

  • Wedding?
  • Christening?
  • Bar / Bat Mitzvah?

Were you able to maintain it? Let us know!

stock shot of tape measure around waist of woman in bridal gown